Something is happening, and it’s happening fast. It’s an exciting time for, well, anyone. If you haven’t been paying attention, there have been some life-altering (not exaggerating) developments in the AI space (and more specifically, GPT) since November 2022. The evolution within the last six months has been even more astounding. As I said, it’s happening fast. By the time you read this post, it will surely be outdated. However, with that caveat in mind, let’s begin. 

With the media landscape taking a sharp turn every few weeks, it is difficult to contemplate changes set to take place in our industry over the next 12 months. However, predictions are fun so we decided to make some of our own.

Here is our team’s take on what will happen in 2023 across email, organic search, paid media, and beyond.

In the process of helping clients craft optimal systems and processes, the team at Twenty-First Digital is often asked about which tools, plug-ins, or software we recommend to streamline information. With so many B2B SaaS platforms and start-up tech tools in the marketplace, it’s hard to know where to begin. 

The team at TFD is no stranger to solving for competing priorities, disjointed analytics, and siloed communication. Here are our favorite tools to mitigate these issues.

HOW TFD HELPED A REGIONAL MAGAZINE CLIENT INCREASE EMAIL CAPTURE RATE 366% IN 2022 BY FOCUSING ON DATABASE HEALTH AND IMPROVED ACQUISITION STRATEGIES.

Back to the basics.

It’s true what they say - sometimes the best way to do something is the simplest way. Often we know what will create success, it’s a matter of implementing sustainable processes that work. Our client wanted what all publishers want - organized systems, effective communication, and increased engagement with their audience.